TVS & Sons eyes rural India for growth
With its core CV distributorship business down, the company is driving new service initiatives as well as streamlining...
Sumantra B Barooah
17 Apr 2014
The company’s strategy aims to capture a wider base in semi-urban and rural India, where its SUVs enjoy a premium image even as it expands its urban network, says Sumantra B Barooah.
Read moreWith its core CV distributorship business down, the company is driving new service initiatives as well as streamlining...
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