TOP STORY

'The Apple of EVs' - Ather's 'Mass Premium' Strategy

'The Apple of EVs' - Ather's 'Mass Premium' Strategy

Kiran Murali & Ketan Thakkar     calendar28 Mar 2025

With segment-focused products and premium positioning, Ather is scaling smart — not cheap — as it heads for IPO.

LATEST

Minda Corporation Approves Issuance of Warrants Worth ₹420.75 Crores to Promoter News
Minda Corporation Approves Issuance of Warrants Worth ₹420.75 Crores to Promoter

autherSreejith Rajan calendar28 Mar 2025

The preferential issue, expected to get shareholder approval, will increase Minda Capital Private Limited's shareholdi...

READ MORE Read More
Tesla in India: What is the Game Plan? Feature
Pro Plus
Tesla in India: What is the Game Plan?

autherPrerna Lidhoo calendar28 Mar 2025

Tesla is set to land in India amid a capacity glut, rising competition and anti-Musk protests in key markets.

READ MORE Read More
ReiseMoto Expands Presence with Pune Store, Strengthening Retail Footprint Across Five Cities News
ReiseMoto Expands Presence with Pune Store, Strengthening Retail Footprint Across Five Cities

autherSarthak Mahajan calendar28 Mar 2025

ReiseMoto expands its retail footprint with the opening of a new store in Pune, adding to its presence in Mumbai, Guru...

READ MORE Read More
SIAM Hosts 19th Styling & Design Conclave and 17th Automotive Design Challenge News
SIAM Hosts 19th Styling & Design Conclave and 17th Automotive Design Challenge

autherSarthak Mahajan calendar28 Mar 2025

The conclave focused on advancements in automotive styling and design, bringing together industry experts, designers, ...

READ MORE Read More
Gadkari Calls for Bundling of Helmets with Scooters and Bikes News
Gadkari Calls for Bundling of Helmets with Scooters and Bikes

autherAngitha Suresh calendar28 Mar 2025

Transport Minister says this will reduce fatalities as India battles high accident rates; helmet manufacturers pledge ...

READ MORE Read More
DriveX Introduces AI-Powered Self-Inspection Tool for Two-Wheeler Sellers News
DriveX Introduces AI-Powered Self-Inspection Tool for Two-Wheeler Sellers

autherArunima Pal calendar28 Mar 2025

The new AI tool combines visual inspection technology with market-algorithm-based valuation.

READ MORE Read More
Pioneer to Begin Manufacturing In-Car Products in India News
Pioneer to Begin Manufacturing In-Car Products in India

autherAngitha Suresh calendar28 Mar 2025

Japanese electronics giant expands Indian presence with new manufacturing initiative to capitalize on growing automoti...

READ MORE Read More
TATA.ev Expands Electric Vehicle Portfolio to Mauritius News
TATA.ev Expands Electric Vehicle Portfolio to Mauritius

autherAngitha Suresh calendar28 Mar 2025

India's largest electric vehicle manufacturer partners with Allied Motors to introduce three EV models to the Mauritia...

READ MORE Read More
Ashok Leyland Secures ₹700 Crore in Defence Orders for Military Vehicles News
Ashok Leyland Secures ₹700 Crore in Defence Orders for Military Vehicles

autherAngitha Suresh calendar28 Mar 2025

Indian commercial vehicle manufacturer wins multiple contracts to supply specialized logistics and transportation vehi...

READ MORE Read More

MOST READ

POLL OF THE MONTH

Can GST Cuts Give Long-term Boost to Auto Sales?

Can GST Cuts Give Long-term Boost to Auto Sales?

Yes

 

65.01%

No

 

34.99%

Total Votes : 886