Recent Articles Published by Prerna Lidhoo
Video: Skoda India Bets on CNG and EVs to Build Multi-Powertrain Portfolio

autherPrerna Lidhoo calendar23 Jan 2026

Skoda Auto India's brand director discusses the company's market strategy, focusing on the Kushaq SUV, automatic trans...

VinFast Targets Top-Four Position in India's EV Market as Product Push Gathers Pace

By Prerna Lidhoo & Ketan Thakkar calendar22 Jan 2026

Rapid rollout and competitive pricing shape the company's India growth strategy.

VinFast Asia CEO Says India Central to Company's Long Term Asia Strategy

By Prerna Lidhoo and Ketan Thakkar calendar21 Jan 2026

VinFast's India strategy centers on long-term investment and ecosystem development rather than rapid sales growth, acc...

Evaluating a Multi-powertrain Solution for India: Skoda Auto's Martin Jahn

autherPrerna Lidhoo calendar20 Jan 2026

CAFE III norms push Skoda to evaluate cleaner technologies while strengthening its India network.

Video - Forex Pressures, Maybach Momentum and EV Push: Mercedes-Benz India’s 2026 Roadmap

autherPrerna Lidhoo calendar20 Jan 2026

Mercedes-Benz India shifts strategy toward high-end luxury vehicles amid currency challenges and softer entry-level de...

Skoda India Pins 2026 Growth On The New Kushaq, Automatics And A 10-product Onslaught

autherPrerna Lidhoo calendar20 Jan 2026

Skoda India targets 2026 growth through refreshed Kushaq, automatic transmission push, wider market coverage and a 10-...

Video: Are Hybrids the Smart Safety Net Before Switching to EVs?

autherPrerna Lidhoo calendar19 Jan 2026

Indian hybrids surged 150% as buyers choose practicality over ideology. This episode explores why strong-hybrids are t...

Video-Tata Punch Facelift: Is the Micro-SUV the New Entry-Level Car?

autherPrerna Lidhoo calendar19 Jan 2026

Tata's Chief Commercial Officer discusses how the Punch captured first-time buyers, the evolution of India's entry car...

INTERVIEW: "EV Demand is Rebounding both in India and Around the Globe" - JLR's Rajan Amba

By Prerna Lidhoo & Ketan Thakkar calendar17 Jan 2026

Jaguar Land Rover India MD Rajan Amba discusses the India–UK FTA, the company’s manufacturing plans, the upcoming Pana...

Pro Plus
How Greater Consumer Responsiveness Helped Indian Brands Overtake Global Giants

By Prerna Lidhoo & Ketan Thakkar calendar15 Jan 2026

Once overshadowed by global brands, Indian carmakers now lead the charge in SUVs, EVs, and safety.