TOP STORY
Pro Plus
PURE EV: Going Against 'Scale Fast, Fail Fast' Culture

Darshan Nakhwa & Ketan Thakkar     calendar02 Jun 2025

In a market littered with the wreckage of cash-burning EV startups, PURE EV bets on financial discipline and engineering grit. But can its playbook withstand competition from legacy players, funding hurdles and heavy import reliance?

LATEST
Pro Plus
Windsor EV Hits the Bull's Eye, What Next for MG?

autherKetan Thakkar calendar28 May 2025

MG’s Windsor EV shook up India's e-PV market, but how far can it take JSW MG Motor in a market set to a deluge of new,...

Pro Plus
Pioneering Spirit: Can Revolt Motors Fend Off New Competitors?

autherAjit Dalvi calendar26 May 2025

Having plugged into the electric motorcycle market in August 2019 and risen to the best-selling zero-emission bike OEM...

Pro Plus
Can Hyundai Return to the Growth Path?

By Ketan Thakkar and Kiran Murali calendar21 May 2025

Hyundai Motor, once the undisputed No.2 in India's fast-growing car market, has seen its market position under seige f...

Pro Plus
Hero vs Honda: Inside the Race for India's Two-Wheeler Crown

By Kiran Murali & Ketan Thakkar calendar16 May 2025

In a market undergoing deep transitions, Hero MotoCorp and Honda Motor Company are locked in a high-stakes battle for ...

Pro Plus
TVS Motor: From Humble Beginnings to Full Spectrum 2-Wheeler Brand

By Ketan Thakkar & Rishaad Mody calendar14 May 2025

As TVS Motor prepares for a busy product launch cycle—spanning affordable EVs, CNG scooters, 300cc motorcycles, and No...

Pro Plus
Ather’s Profitability Puzzle: How Will It Balance Growth, Profit, and a Competitive EV Market?

autherPrerna Lidhoo calendar08 May 2025

Now that Ather Energy has completed a successful IPO—raising close to Rs 3,000 crore—Autocar Professional examine the ...

Pro Plus
Explainer: The Missing Inventory at Ramkrishna Forgings, and its Significance

autherShahkar Abidi calendar02 May 2025

Ramkrishna Forgings faces scrutiny after uncovering inventory discrepancies during its annual audit, prompting an exte...

Pro Plus
Indian Automotive Market Analysis: FY2024-25

By Niranjan N Prabhu calendar30 Apr 2025

FY25 saw SUVs continue to increase their dominance over the Indian PV market, with M&M cornering 53% of incremental vo...

Pro Plus
Chasing 5%: Can Renault Reclaim Relevance in India’s Competitive Car Market?

autherKetan Thakkar calendar25 Apr 2025

Targeting full plant utilization and a 5% market share, Renault’s India reset hinges on fresh products, shared platfor...