Hexall Motors eyes 50 percent of Delhi e-comm and logistics market by end of 2024
The company plans to focus on this one region for the first year of operations and after that, it will quickly scale to a larger manufacturing unit from where it will be targeting pan India sales.
Hexall Motors, which introduced its Mammoth Range of cargo vehicles in Auto Expo 2023, is betting big on the strong demand coming into the e-commerce sector and third-party logistics market in the Delhi NCR region.
The passenger and cargo electric vehicle maker plans to take full advantage of the surge in e-commerce and third-party logistics growth. The Delhi-based company will sharpen its focus on this market with deliveries of their cargo vehicles which will begin by July 2023. Hexall also is looking to reach 20 Indian cities by the end of 2025.
The company plans to focus on this one region for the first year of operations during which time, it will target winning a 50 percent market share. After that, it will quickly scale to a larger manufacturing unit from where it will be targeting pan India sales. The company believes this will give it better control over the operations and with the initial orders flowing in, the company will be able to offer the best service and sales support to large e-commerce players.
The company’s current aim is to remain niche and later compete with products like TATA Ace, Mahindra Supro and Maruti Carry.
RELATED ARTICLES
Mahindra Sees ‘Latent Demand’ for Lifestyle Pickups, Starts Six-Month Market Study
The automaker will use the run-up to the April 2027 launch of the Scorpio Lifestyler to understand potential buyers and ...
Mahindra In No Rush To Enter UK, Sees Indonesia as Easier Expansion Bet: Gollagunta
The automaker says it will enter the UK only when it is confident it can build a sustainable business, while its growing...
Google Cloud and Mahindra Integrate AI Assistant into New Electric SUV
Mahindra has become the first Indian automaker to deploy a conversational AI agent built on Google's Gemini Enterprise p...


15 Jan 2023
8429 Views

Autocar Professional Bureau
Angitha Suresh