In conversation with Volkswagen India's Ashish Gupta
Volkswagen India is targetting up to 15 percent market share with its new product offensive.
Volkswagen India is gearing up to launch its recently unveiled midsize sedan – the Virtus – with a target to grow the segment and eyes up to 15 percent market share within this category of passenger vehicles in the country.
Ashish Gupta tells about receiving customer feedback highlighting the high ownership cost of Volkswagen cars in the past and how the company's new line-up based on its localized MQB-A0-IN platform is going to change things considerably.
RELATED ARTICLES
VIDEO: ReiseMoto’s ₹350 Cr Pivot: From B2B Tyre Exports to D2C Lifestyle I Yogesh Mahansaria
Yogesh Mahansaria discusses ReiseMoto’s evolution into a premium motorcycle lifestyle brand, its ₹350 crore investment s...
Cybersecurity Dialogue Ep 3: Who Really Secures Your EV?
Simple Energy and HackersEra discuss how cybersecurity responsibility is moving beyond OEMs to Tier 1 suppliers, softwar...
Video: Tata Curvv Series X: The Strategy Behind India’s Coupe SUV Push
Tata Motors outlines its strategy for the Curvv Series X, customer learnings and the potential for coupe-SUVs and EVs in...


22 Mar 2022
Prerna Lidhoo

Autocar Professional Bureau