TOP STORY

Beyond the Badge: The Rise and Fall of Model Brands

Aniket Katdare, Ipsos UU     calendar30 Aug 2025

How individual vehicle models evolve into influential sub-brands, shaping consumer perception, supporting brand positioning, and offering manufacturers opportunities to address diverse market needs while balancing innovation, heritage, and ...

LATEST

How IoT and AI Are Revolutionizing Fleet Management in India Opinion Blogs
How IoT and AI Are Revolutionizing Fleet Management in India

By Maxson Lewis, Magenta Mobility calendar30 Aug 2025

IoT and AI are reshaping India’s logistics sector by enabling real-time tracking, predictive maintenance, fuel efficie...

India’s E20 Fuel Shift Sparks Confusion For Car Owners and Manufacturers: Reuters News
India’s E20 Fuel Shift Sparks Confusion For Car Owners and Manufacturers: Reuters

autherAutocar Professional Bureau calendar29 Aug 2025

India’s nationwide shift to petrol blended with 20% ethanol, aimed at cutting carbon emissions, has left drivers with ...

Swaraj Tractors Reaches 25 Lakh Production Milestone News
Swaraj Tractors Reaches 25 Lakh Production Milestone

autherSarthak Mahajan calendar29 Aug 2025

Swaraj Tractors marks 25 lakh units produced since inception, reflecting steady growth and continued presence in India...

Maharashtra, Uttar Pradesh Lead Vehicle Sales in Q1 FY26 News
Maharashtra, Uttar Pradesh Lead Vehicle Sales in Q1 FY26

autherYukta Mudgal calendar29 Aug 2025

Uttar Pradesh maintained a commanding lead in two-wheelers with 17.5% of the total sales at 8.18 lakh units.

CG Semi Unveils Hi-Tech Chip Assembly Plant In Sanand News
CG Semi Unveils Hi-Tech Chip Assembly Plant In Sanand

autherAjit Dalvi calendar29 Aug 2025

CG Semi, a joint venture between Murugappa Group company CG Power, Renesas Electronics and Stars Microelectronics, wil...

ICRA Predicts Sharp Decline Auto Industry Growth this Year News
ICRA Predicts Sharp Decline Auto Industry Growth this Year

autherAnurag Chaturvedi calendar29 Aug 2025

The current fiscal year's subdued performance reflects the industry transitioning from a recovery phase to a more chal...

Indian Tyre Industry Seeks Policy Relief Amid Rising US Tariffs News
Indian Tyre Industry Seeks Policy Relief Amid Rising US Tariffs

autherSarthak Mahajan calendar28 Aug 2025

Industry cites tariff disparities, input cost challenges, and raw material shortages as key concerns; urges government...

TVS Motor Expands Addressable Market With Orbiter to Sustain EV Leadership News
TVS Motor Expands Addressable Market With Orbiter to Sustain EV Leadership

autherKiran Murali calendar28 Aug 2025

The management said, unlike iQube and X models, the new Orbiter targets new-age urban customers who want minimalistic ...

Aimtron Electronics to Produce 50,000 IIoT and AI Devices for Vanix Technologies News
Aimtron Electronics to Produce 50,000 IIoT and AI Devices for Vanix Technologies

autherSarthak Mahajan calendar28 Aug 2025

Aimtron to scale IoT production under five-year agreement, supporting India’s smart manufacturing goals and digital in...