Nissan India partners with MyTVS to strengthen service reach for Nissan and Datsun
At present, the Japanese carmaker has 274 sales and service outlets for both Nissan and Datsun cars, of which 55 outlets are exclusively for Datsun vehicles.
After Datsun India partnered with South India-based multi-brand car service player MyTVS, Nissan Motor India has extended the strategic partnership.
Together with MyTVS, Nissan will soon have eight Nissan Authorised Service Points (NASP) in Tamil Nadu, in addition to its own dealer network of 23 outlets, to improve customer access to car service. The new deal will also give customers the option to service Datsun vehicles including the Redigo, which was launched on June 7.
Commenting on the new deal, Guillaume Sicard, president, Nissan India Operations said, “Increased options and more convenient access to car servicing makes our customers happier. We are always striving to enhance the pleasure of owning a Nissan or Datsun car in India. Our partnership with MyTVS shows Nissan’s unwavering commitment to improving convenience and satisfaction for our customers.”
The Nissan Authorised Service Points (NASP) will offer increased customer convenience in terms of service and repair. The services offered will include genuine parts availability, consumable service parts replacement (such as oil filters and brake pads), and trained staff providing expert service. Nissan and MyTVS are also planning further expansion of NASPs to cover other locations across India.
Srinivas Raghavan, executive director, MyTVS said, “We’re delighted to be associated with global brands like Nissan and Datsun. This is an important tie-up for us which helps expand our presence and enjoy various synergies that are generated between our companies that add value for our customers.”
At present, the Japanese carmaker has 274 sales and service outlets for both Nissan and Datsun cars, of which 55 outlets are exclusively for Datsun vehicles. The company plans to expand the network to 300 by 2017, aiming to grow its network to cover 95% of the population.
Southern focus and the MyTVS connect
Currently, around 50 Nissan-cum-Datsun outlets are in South India with 22 of them exclusively for Datsun cars. South India is the primary market for Datsun and it has a 5.5 percent market share in the ‘B’ segment market in South India with its two existing cars, the Go and Go+ MPV. In 2015-16, the company sold over 20,000 cars.
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By Autocar Professional Bureau
27 Jun 2016
6224 Views
