Forvia Appning and 4screen partner to transform the onboard experience

Appning, a FORVIA brand, has partnered with 4screen, a leading interaction platform that connects businesses with customers on the go, in real time, directly through the in-car display. This partnership aims to enrich the driver and passenger experience by providing personalized and contextual recommendations, while ensuring automakers have complete control over the user interface.

Through its Apps Market, Appning offers integrated end-to-end solutions in audio, video, and banner formats. The group sets a new standard for personalized mobility experiences, while ensuring safety, distraction prevention, and data protection.

“This partnership supports our ambition to build the most scalable app marketplace and content platform for vehicles. With 4screen, we are enriching our ecosystem with real-time, location-based recommendations that deliver real value to users and open new recurring revenue opportunities for manufacturers and app developers. Our solution is already generating strong interest in the automotive ecosystem, and 4screen is the ideal partner to take it further,” said Mona Levacher, Director of Appning.

Appning's portfolio includes more than 200 applications, deployed across 36 automotive brands from 15 manufacturers, with the goal of capturing 20% of the smart vehicle market by 2025.

"At 4screen, we are excited to collaborate with Appning by FORVIA, enabling even more drivers, across all brands, to enjoy a more connected and dynamic driving experience. Together, we are redefining driver engagement and shaping the future of the in-car experience. As automotive technology evolves towards ever more interactive and immersive environments, this partnership allows us to reach drivers at several key moments – whether they are listening to music, passengers watching videos, or gaming. By integrating with Appning by FORVIA’s infotainment solutions, we are improving the way drivers and passengers interact with their vehicle and environment,” explains Fabian Beste, co-founder and CEO of 4screen.