'The customer mindset towards EVs has completely transformed in last 5 years'

Tata Motors has surpassed the important milestone of selling 100,000 EVs within a short span of five years, and the company is now gearing to launch four new EVs within the next year.

By Hormazd Sorabjee calendar 18 Aug 2023 Views icon2800 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
'The customer mindset towards EVs has completely transformed in last 5 years'

India's No. 3 carmaker Tata Motors has crossed the important milestone of selling 100,000 EVs in the nascent Indian market within a short span of five years after introducing its first product. The company which is now gearing to introduce four new EVs within the next year, is confident of a faster adoption rate going forward and aims to double the number of its EVs on roads within the next 12-18 months.

Shailesh Chandra, MD, Tata Motors Passenger Vehicles and Tata Passenger Electric Mobility shares how the quick milestone has surpassed the company's expectations, with government subsidies, as well as trust shown by early adopters having played a key role in this important journey. 

Chandra also talks about how continuous strengthening of charging infrastructure as well as entry of more players into the EV domain will help grow the overall EV market in India. 

RELATED ARTICLES
In Conversation: Uno Minda chairman Nirmal K Minda

auther Autocar Pro News Desk calendar18 Sep 2024

Automotive components major Uno Minda is betting big on the opportunity with electric vehicles, while remaining bullish ...

In Conversation with Tata Motors' Mohan Savarkar

auther Autocar Pro News Desk calendar06 Sep 2024

With a multi-powertrain approach on the ICE Curvv coupe-SUV, Tata Motors aims to carve out a notable slice of India's mi...

In Conversation with Ipsos' Stephane Sanchez

auther Autocar Pro News Desk calendar23 Aug 2024

The Head of APAC for Consumer Experience at Ipsos reveals insights into the changing consumer buying patterns and how ve...