Tata Motors launches customer engagement programme for Tata EV owners

The program will consist of various customer focussed activities including experiential drives, referral benefits among other things.

Autocar Professional BureauBy Autocar Professional Bureau calendar 07 Jun 2023 Views icon8536 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
Tata Motors launches customer engagement programme for Tata EV owners

Continuing the celebration of World Environment Day, leading automobile manufacturer, Tata Motors has announced the introduction of ‘EVOLVE’ – a programme that brings together the Tata EV owners for a shared journey towards the growth of EV acceptance in the country.

As per the company, the program will consist of various customer focussed activities including experiential drives, activities to benefit the larger community, exchange and upgrade programmes coupled with exclusive referral benefits.

To spearhead the launch of ‘EVOLVE’, the company has launched the first leg of this customer engagement initiative - a limited-period referral programme starting in a phased manner. This reward plan will encourage Tata Motors’ customers with exclusive experiences, appreciating their support in growing the Tata EV family.  

The referral program as of now is only available in 13 cities; Delhi NCR , Mumbai , Bangalore , Pune , Hyderabad , Chennai , Ahmedabad , Kolkata , Kochi , Jaipur Thiruvananthapuram , Coimbatore , Visakhapatnam. 

RELATED ARTICLES
West Asia Tensions: Mercedes-Benz India Sees No Immediate Impact, Flags Watch on Currency and Logistics

auther Ketan Thakkar calendar24 Apr 2026

Demand stable, minor delays in shipments; company says situation manageable but evolving

Mercedes-Benz CLA EV Draws 400 Bookings in 20 Days; 60% Buyers New to Luxury Segment

auther Ketan Thakkar calendar24 Apr 2026

Strong early demand signals shift in entry luxury buying, with younger, first-time customers driving interest.

Mercedes-Benz to Roll Out 6+ EVs; CLA Marks Shift to Full-Portfolio Play

auther Ketan Thakkar calendar24 Apr 2026

CLA to lead new wave; GLC EV, C-Class EV among key models as carmaker expands electric playbook.