Lectrix EV appoints Pritesh Talwar as President- EV Business

Lectrix EV, the e-mobility division of SAR Group, has onboarded Pritesh Talwar as President of the EV Business. His strategic acumen and operational expertise will be instrumental in driving Lectrix EV's ambitious expansion plans, including the establishment of 300 dealerships by the end of 2024. Additionally, under Talwar's stewardship, Lectrix EV will continue to prioritise after-sales services. 

Talwar brings more than two decades of extensive experience and a proven track record of delivering growth, combined with strong strategic thinking and operational acumen.

He has led large cross-functional teams and handled businesses worth over $100 million, with blue-chip multinationals as well as family-owned businesses. During his time at Livpure Private Limited as CEO, he introduced a new category of Water-as-Service during his time at Livpure and built a multi-million dollar subscription business.

Talwar is a C-Suite level professional with extensive experience in leadership roles across both emerging and developed markets. He has extensive knowledge of the FMCG, F&B, and consumer durables sectors, the press release noted. 

Established in 2020, Lectrix EV has swiftly ascended to prominence under the visionary guidance of SAR Group, leveraging its substantial investment of Rs 300 crore to establish a state-of-the-art production facility with an annual capacity of 1.5 lakh EVs.