Saietta Group appoints new CEO to drive eDrive systems growth

David Woolley, who has 35 years’ experience across automotive and electric mobility sectors with a focus on driving the transition to electric propulsion, joins joins Saietta as it goes into series production of its innovative eDrive solutions in the UK and India

Autocar Professional BureauBy Autocar Professional Bureau calendar 20 Sep 2023 Views icon2320 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
Saietta Group appoints new CEO to drive eDrive systems growth

Saietta Group, the British electric drivetrain (eDrive) specialist, has announced the appointment of David Woolley as Chief Executive Officer to build on the company’s success and drive further growth.

With the appointment, effective from October 2, Woolley joins Saietta at the point of inflection for the business as it goes into series production of its innovative eDrive solutions both at its existing manufacturing plant in Sunderland, UK and its all-new production facility in Delhi, India.  


Woolley brings a broad base of experience over a 35-year international career in leadership positions. For more than a decade, he was CEO of Concentric AB, a Swedish NASDAQ-listed company which is one of the world’s leading pump manufacturers. Since 2017, he has focussed on the transition from the internal combustion engine to electric vehicles, specifically in the development of motors, controllers and software for eTrucks, eBuses and eMachines.  

Prior to joining Saietta, David was CEO at VIE Kapital AB, which invests in technology-based manufacturing companies primarily focussed on electrification and decarbonisation. 

Tony Gott, executive chairman and interim CEO of Saietta Group, said: “We are pleased to welcome David to the Saietta team at a key time for the business as we move into series production of our innovative eDrive solutions at our manufacturing plant in Sunderland, UK, and at the new production facility in Delhi. David brings unrivalled experience from across the industry including a deep understanding of Saietta’s strategically important Indian market. His experience in driving the transition to electrification will be invaluable for the development of our future strategy and product portfolio.”

Commenting on his appointment, David Woolley, said: “I believe that Saietta’s innovative technologies have a pivotal role to play in delivering electrification, especially in the lightweight vehicle sector. I am delighted to join the team at such an exciting point on its strategic journey as we ramp up production in the UK and India and strengthen our product portfolio for the future. I am looking forward to delivering the next stages of the Saietta strategy with the team to deliver sustainable, profitable growth.” 

Tony Gott will continue his role as Executive Chairman until the end of the financial year when he plans to return to his position as Non-Executive Chairman. 

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