Forvia calls its new app store ‘Appning’, connects with 23 brands
Appning is a bespoke white-label app marketplace that enables users to leverage in-vehicle connectivity through seamless integration of 200-plus apps. Appning has already partnered with 23 leading automotive brands worldwide, including BMW, Mini, Mercedes-Benz, VW, SAIC, LeapMotor and Lotus.
Forvia, the world's seventh largest automotive technology supplier, has unveiled the new name of its app store: ‘Appning by Forvia’.
‘Appning’ is a combination of the words ‘app’ and ‘happening’. It underlines both the strategic focus on embedded applications and Forvia’s positioning at the forefront of trends. It also reflects the company’s key role in the field of connected vehicles and its ambition to maintain its leading position in this segment.
Appning is a bespoke white-label app marketplace that enables users to leverage in-vehicle connectivity through seamless integration of 200+ apps.
According to Forvia, Appning is the No. 1 in the connected car market and aims to reach a 20% share of this segment by the end of 2025. Appning’s key strength is to enable application developers to easily access the automotive market. In addition, the solution offers manufacturers leading applications and infotainment solutions that are secure, user-friendly and fully customizable. Finally, Appning guarantees optimal monetization for the entire ecosystem. Forvia says this enables its customers to offer the best of digital technology while ensuring total security for the user.
Appning has already established strong partnerships with 23 leading automotive brands worldwide, including BMW, Mini, Mercedes-Benz, VW, SAIC, LeapMotor and Lotus. By fostering a collaborative environment for developers and manufacturers, Forvia aims to lead the next wave of digital transformation in the automotive industry. Forvia states its vision is to create a connected ecosystem where every vehicle is equipped with the latest technologies, enhancing the driving experience and ensuring the highest standards of safety and comfort.
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