TOP STORY

INDIA@75: How Pulsar scripted Bajaj Auto’s brand focus 

By Murali Gopalan 15 Aug 2022

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INDIA@75: Tata’s Ace in the pack

By Brian de Souza 15 Aug 2022

Its CNG version was among the first eco-friendly SCVs, and with an electric version of Ace set to debut, the brand is ...

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India at 75: 'I think India has lost a lot of time’

By Mayank Dhingra 15 Aug 2022

DK Jain, Chairman Emeritus of Lumax Industries, goes down memory lane in a freewheeling conversation. He believes that...

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India @75: When the Japanese came calling in the 1980s

By Murali Gopalan 15 Aug 2022

The 1980s saw a slew of Japanese brands enter the Indian market where their focus was on light commercial vehicles and...

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India at 75: When Padmini ruled the roost

By Murali Gopalan 14 Aug 2022

The Padmini may not strike an emotional chord with India’s GenNext but for old-timers it revives memories of a beautif...

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India@75: How Santro created the magic for Hyundai

By Murali Gopalan 14 Aug 2022

Hyundai too was an unknown entity in India since customers here were more familiar with auto brands from the West and ...

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India at 75: On the Amby trail

By Sumana Sarkar 14 Aug 2022

The Ambassador is perhaps one of the few cars in India that had a continuous run for more than half a century. Partly ...

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India at 75: Remembering the car companies that didn't click

By Sergius Barretto 14 Aug 2022

The history of Indian car making is littered with success, glory, incompetence and failure. We look at those marques t...

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India at 75: StaIwarts who paved the way for India’s auto sector

By Brian de Souza 14 Aug 2022

Government controlled every aspect of decision-making including capacity, product specs, royalty payments and prices i...

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