Recent Articles Published by Prerna Lidhoo
Maruti Suzuki Chairman Downplays Tariff-induced Recession Fears, Says India’s Auto Exports Safe

By Darshan Nakhwa and Prerna Lidhoo calendar25 Apr 2025

According to RC Bhargava, there might be slight slowing down in global growth rates, but it's not going to be anywhere...

Maruti Suzuki Bets on Exports, Targets 20% Growth and EV-Led Global Push in FY26

autherPrerna Lidhoo calendar25 Apr 2025

Maruti Suzuki targets global growth with enhanced export strategy and EV focus new electric SUV to drive export volume...

Maruti Suzuki to Begin EV Sales by September, Targets 70,000 Units in FY26 — Majority for Export

autherPrerna Lidhoo calendar25 Apr 2025

This launch will mark Maruti Suzuki’s formal entry into India’s growing EV segment. It has so far maintained a measure...

IPO Size Reduction Not a Concern, Shows Future Potential, Say Ather's Investment Bankers

By Prerna Lidhoo and Darshan Nakhwa calendar23 Apr 2025

According to investment bankers, the cut reflects strong investor confidence, not concern. Despite market challenges, ...

Confident of Selling 8,000 Kylaqs a Month, Hitting 3% Market Share: Skoda India Brand Director

autherPrerna Lidhoo calendar17 Apr 2025

Skoda is banking on strong demand, network ramp-up, and high localization to scale up its sub-4-metre SUV play and bre...

Lance Bennett Moves to Middle East Role After Successful India Stint

autherPrerna Lidhoo calendar15 Apr 2025

Mercedes-Benz India to announce new Sales & Marketing head as Bennett takes over as CFO for the Middle East region.

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India’s EV Revolution: What’s Needed to Bridge the Gaps?

autherPrerna Lidhoo calendar08 Apr 2025

India needs to address the localisation challenge for EV manufacturing to be truly insulated from global supply shocks...

“Tax the Emissions, Not the Engine”: A Pragmatic Pitch for India’s Auto Sector from Toyota Kirloskar’s Vikram Gulati

By Ketan Thakkar and Prerna Lidhoo calendar05 Apr 2025

Toyota Kirloskar’s Vikram Gulati makes a case for outcome-based taxation to simplify India’s mobility transition and a...

“Software Is India’s EV Superpower”: R Velusamy on Building the Next-Gen Mobility Ecosystem

By Prerna Lidhoo and Ketan Thakkar calendar05 Apr 2025

At the Future Powertrain Conclave, Mahindra’s R&D head makes a strong case for why the future of mobility is software-...

Hybrids Are An Essential Part of Electrification Journey, Say Experts

By Prerna Lidhoo calendar31 Mar 2025

They help bridge the gap between the current, developing stage of the EV ecosystem and the intended destination of a f...