Recent Articles Published by Prerna Lidhoo
MG Says Not Immune to Rare Earth Disruption

autherPrerna Lidhoo calendar09 Jul 2025

Managing Director says Chinese connection with SAIC Motor provides no preferential access to critical materials needed...

Tata Motors: From Ice Legacy To Electric Intelligence

By Ketan Thakkar, Prerna Lidhoo & Darshan Nakhwa calendar03 Jul 2025

Tata Motors has a lot riding on the newly launched Harrier EV, coming as it does on a fresh, EV-oriented software plat...

Mercedes-Benz May Hike Prices Again If Forex Woes Persist: CEO Santosh Iyer

By Prerna Lidhoo and Ketan Thakkar calendar27 Jun 2025

Mercedes Benz India braces for currency headwinds but strong market sentiment and localisation efforts offer cushion a...

Tata Motors Bets Big on 2:2:2 EV Strategy to Drive Long-Term Growth

By Darshan Nakhwa and Prerna Lidhoo calendar24 Jun 2025

Tata Motors aims to reclaim EV market share and drive long-term leadership across entry, mid, and premium segments wit...

Tata Against Hybrid Incentives, May React If Market Develops

By Prerna Lidhoo and Ketan Thakkar calendar24 Jun 2025

State-level incentives for hybrids and evolving segment competitiveness prompt Tata Motors to consider hybrid powertra...

Hybrid Tax Benefits Are Slowing India’s EV Growth, Says Tata Motors' Shailesh Chandra

By Prerna Lidhoo and Ketan Thakkar calendar24 Jun 2025

Company urges policy focus on “destination” technologies like electric vehicles, to not have “extra-ordinary benefits”...

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EVs Gain Rapid Acceptance among India's Affluent Class

By Ketan Thakkar & Prerna Lidhoo calendar23 Jun 2025

As India’s wealthy embrace electric vehicles with speed and style, the mainstream consumer weighs every step carefully...

Maruti Suzuki Targets 1.4 Million Rail Dispatches by FY31, Expands Logistics Infrastructure

By Yukta Mudgal and Prerna Lidhoo calendar17 Jun 2025

Maruti is implementing its rail strategy along with plans to scale up annual production capacity to 4 million units by...

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Pawan Goenka: From Rural Madhya Pradesh To India's Space Corridors

By Prerna Lidhoo & Ketan Thakkar calendar13 Jun 2025

The story of Pawan Goenka's life mirrors that of India's ascent—humble beginnings, bold bets, and a mission to make In...

AI’s Biggest Contribution to Automotive Development Will Be Reducing Turnaround Times: Tata Technologies

autherPrerna Lidhoo calendar13 Jun 2025

Artificial intelligence is transforming vehicle engineering by accelerating design automation and reducing development...