Royal Enfield's Electric Arm Flying Flea Expands to Hyderabad

Flying Flea, Royal Enfield's brand for electric two-wheelers, announced the expansion of its retail network on Friday by beginning operations in Hyderabad, which now becomes the second city in India where the electric brand has a retail presence.

This follows Flying Flea's initial Bengaluru rollout, where the brand added 10 touchpoints in July to supplement its initial store in Jayanagar

Flying Flea Hyderabad Touchpoints: Hub-and-Spoke Service Network

The brand said it has established four customer touchpoints across Hyderabad, structured around a hub-and-spoke service architecture. The network comprises a dedicated company-owned store on Erragadda Main Road that serves as a central hub for technical support, alongside three partner touchpoints for routine service and maintenance.

Flying Flea C6 Price in India and Battery-as-a-Service Option

Flying Flea currently has one offering for the electric two-wheeler market, the C6, whch is priced at Rs 2.79 lakh (ex-showroom), or Rs 1.99 lakh under a Battery-as-a-Service (BaaS) ownership model.