Bajaj Auto has wrapped up the top three slots for motorcycle exports in 2014-15 with the Boxer 100 selling 603,444 units, as per SIAM data for fiscal year 2014-15.
The Boxer was followed by the Discover 125 with sales of 187,885 units and the CT100 with sales of 158,374 units. The size of this market segment is about 330,224 units so the Discover accounts for a dominating 57 percent of this segment.
In fourth and fifth positions were TVS’ Star City followed by the Bajaj Platina. Hero MotoCorp’s 110cc Splendor sold 42,978 units and is the only Hero motorcycle in the Top 10 rankings. Single slots in the Top 10 were also bagged by the Honda CB Twister with 36,103 units and the 110cc Yamaha Crux with 26,483 units sold.
At the launch of the Bajaj Discover 150 in Mumbai last year, managing director Rajiv Bajaj said globalisation remains a key plan of the company’s business strategy. In pursuit of that, the company has seen a CAGR of 25 percent over the last decade. Nigeria is the company’s biggest market and accounts for half a million bikes sold.
