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Video: Hero MotoCorp Plans 6+ Premium Launches & New Harley Davidsons
Hero MotoCorp CEO Harshavardhan Chitale outlines the company’s FY27 outlook, premium motorcycle expansion, Harley-Davidson plans, EV strategy, retail growth and international ambitions.
By Hormazd Sorabjee
505 Views
In this exclusive conversation with Autocar Professional’s Hormazd Sorabjee, Harshavardhan Chitale, Chief Executive Officer, Hero MotoCorp, discusses the company’s outlook for the two-wheeler industry, its premiumisation strategy, EV growth and international expansion.
Chitale expects the two-wheeler industry to grow at a mid- to high-single-digit rate as the base effect from GST-led demand comes into play. He also reveals that Hero MotoCorp is planning nearly half a dozen premium motorcycle launches this year, while significantly expanding its premium retail network and investing in a dedicated premium business unit.
Key Highlights:
- Hero MotoCorp’s outlook for FY27 and the festive season
- Why the entry-level motorcycle segment continues to perform strongly
- Plans for more Harley-Davidson models across different engine capacities
- Potential for future joint sourcing and technology synergies between Hero MotoCorp and Ather Energy
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