Skip to main content

‘India is one of the most competitive markets in the world’: Thierry Koskas, CEO, Citroen

Citroen CEO Thierry Koskas believes that the C3 Aircross can become the main competitor in this busy segment, as he goes on to highlight India’s plans for the company and touches upon why India is one of the most competitive markets in the world.

By Hormazd Sorabjee  calendar 04 May 2023 Views icon3990 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
‘India is one of the most competitive markets in the world’: Thierry Koskas, CEO, Citroen

Koskas says that Citroen is aiming for a steady growth in the Indian market with a solid foundation, and with the arrival of the C3 Aircross, the company will double the number of dealers by the end of the year.

Talking about EV penetration, Koskas said that it is likely to grow more quickly than anticipated in the country. He further goes on to add that globally for the company, India is not only a big market, but also a great production base, which could act as a low-cost EV base in the future.

"India is one of the most competitive markets in the world, if not the most competitive one”, he signs off.

RELATED ARTICLES

Video: Deep Drive Podcast - Decoding Honda 2-Wheelers' Premium Strategy for India

auther Ketan Thakkar calendar02 Aug 2026

Rishaad Mody and Ketan Thakkar discuss Honda's recent big launch event and significance on this edition of the Autocar D...

Video: AP Trends Podcast - July ‘26 2W EVs Cross 2 Lakh Units, Petrol Loses Ground

auther Autocar Professional Bureau calendar02 Aug 2026

A conversation with expert Arun Malhotra on the auto industry's performance in the month of July 2026.

VIDEO: Kia Syros EV - Atul Sood on Buyback, Range and What's Next for Kia India

auther Autocar Professional Bureau calendar30 Jul 2026

Atul Sood of Kia India speaks on the newly-launched Syros EV, and Kia's roadmap including with 10 models by 2030, eight ...