Skip to main content
Pro Plus

Ather’s Profitability Puzzle: How Will It Balance Growth, Profit, and a Competitive EV Market?

Now that Ather Energy has completed a successful IPO—raising close to Rs 3,000 crore—Autocar Professional examine the challenging path that lays ahead for e-2wheeler maker.

Prerna Lidhoo   & Darshan NakhwaBy Prerna Lidhoo & Darshan Nakhwa calendar 08 May 2025 Views icon9013 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
Ather’s Profitability Puzzle: How Will It Balance Growth, Profit, and a Competitive EV Market?

As the dust settles on Ather Energy, India’s first mainline IPO of FY26, investor sentiment has been one of caution. For many, the company remains a high-stakes bet in an increasingly competitive EV market. 

They point out that despite being a pioneer, Ather Energy continues to operate in the red, with slowing growth: Even as FY24 saw a modest increase in volumes to 1.1 lakh from 92,093 units, revenue dipped by 2% to Rs 1,753.8 crore, while net loss widened to Rs 1,059.7 crore from ₹864.5 crore. In the quarterly-earnings-obsessed equity markets, such numbers evoke skepticism. 

“Ather Energy’s ...

This is an Autocar Pro Plus article. Subscribe to continue reading.

STAY AHEAD OF THE CURVE WITH THE LATEST NEWS, ANALYSIS AND INSIGHTS INTO INDIA'S EXPANDING AUTOMOTIVE INDUSTRY

SUBSCRIBE TO AUTOCAR PRO PLUS

1 YEAR SUBSCRIPTION

$39.00

  • Unlimited Access to Pro Plus articles
  • Features and Insights
  • Opinions and Analysis
  • Pro Plus Newsletter
  • Multi-Device Accessibility
Tags: Ather Energy

RELATED ARTICLES

Mahindra’s Auto Reorganisation: Who Leads Sales, EV Marketing and Manufacturing?

auther Ketan Thakkar calendar14 Nov 2026

Shuchi Suri will oversee vehicle sales, electric SUV marketing and charging infrastructure. The heads of product plannin...

BYD's Denza Eyes 80-100 Sales in Two Months, Plans Six-City Retail Expansion

auther Autocar Professional Bureau calendar13 Nov 2026

The newly launched luxury EV brand will open dedicated outlets across six cities over the next 30-45 days.

Electric Motorcycle Adoption Will Take More Time: Royal Enfield CEO

auther Darshan Nakhwa calendar13 Nov 2026

The motorcycle maker says enquiries for its Flying Flea C6 are encouraging, but bookings are converting more slowly as i...