Royal Enfield crosses 2,00,000 sales mark for the Hunter 350
In India, the Hunter 350 has made rapid inroads into the Tier-II and Tier-III markets as well, apart from the metros.
Royal Enfield has crossed the 2,00,000 sales mark for the Hunter 350. Launched in August 2022, the Hunter touched the 1 lakh sales mark in February 2023 - just six months from the start of retail - and has completed the next 1,00,000 sales milestone in just five months since then.
The Hunter 350 has been instrumental in bringing in a new set of consumers into the Royal Enfield community, the press release stated.
B. Govindarajan, CEO, Royal Enfield said, “The Hunter 350 is, undoubtedly, the most popular motorcycle launched in the mid-size motorcycle segment over the last year. We are very proud that in less than one year since its launch the Hunter has amassed a proud community of more than two hundred thousand riders across the world. Not just in India, the Hunter 350 is increasingly growing in popularity across international markets as well.”
In India, the Hunter 350 has made rapid inroads into the Tier-II and Tier-III markets as well, apart from the metros. In addition to India, Hunter is now available in Indonesia, Japan, Korea, Thailand in APAC; France, Germany, Italy and the UK in Europe; Argentina, Colombia and Mexico in LATAM and in Australia and New Zealand as well. The motorcycle will soon be launched in Brazil.
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25 Jul 2023

Autocar Professional Bureau
Shruti Shiraguppi