Renault India has received overwhelming response for the recently launched Kwid hatchback and the company has got more than 25,000 bookings since its launch, it said today. The company had unveiled the much awaited entry-level hatchback on Sep 24, at an attractive starting price of Rs 256,968 (ex-showroom Delhi).

Commenting on the milestone Sumit Sawhney, country CEO and managing director, Renault India Operations, said, “The Renault KWID has created a huge excitement since its launch and we are thrilled with the response it has received just at the on-set of the festive season. The Indian consumer has shown tremendous confidence and trust in Renault brand, the initial response has been very exhilarating and the bookings are constantly increasing.  We are witnessing remarkable footfalls in dealerships across all regions since the launch of Renault KWID. The innovative Virtual Showroom and the Renault KWID app have received a tremendous response across India.”

The tier II and tier III cities have also shown tremendous response reaching out to the dealerships with inquiries and booking requests, Renault India said.

The deliveries of the car will start in the festive season beginning next week and it will be available at all Renault dealerships across the country. The company claims very low cost of ownership of the Kwid due to its strong localisation and in line with this it will offer a 50,000 Km/2 years Maintenance Policy, extendable up to 80,000 KM/4 years. Renault will also offer complementary Road Side Assistance for 2 years on the Kwid, it added.

Renault is also looking at reaching newer markets by augmenting its expanse and penetration with over 205 sales outlets by end of this quarter, targeting the potential customers in the hinterland.