Mobileye to Participate in India's First ADAS Testing Facility Launch

Mobileye, a leading provider of Advanced Driver Assistance Systems (ADAS) and autonomous driving technologies, will participate in the inauguration of India's first dedicated ADAS testing facility during THE ADAS SHOW on December 12, 2025, in Pune.

The ADAS TEST CITY, developed by The Automotive Research Association of India (ARAI), marks a significant development in the country's automotive research and development infrastructure. The facility is designed as a pseudo-urban test environment for validating ADAS features including Automatic Emergency Braking, Lane Keeping Assist, Pedestrian Detection, and Adaptive Cruise Control.

Elie Luskin, Vice President for India and China at Mobileye, acknowledged the facility's significance for the market. "The successful launch of India's first dedicated ADAS testing track by ARAI marks a major milestone, underscoring the market's commitment to scaling ADAS adoption and improving road safety," Luskin stated.

During the event, Luskin will deliver a keynote presentation at 10:40 a.m., discussing Mobileye's global roadmap and its relevance to India's mobility sector. Additionally, Dhairyashil Gaekwad, Director of Business Development & Strategy for India at Mobileye, will participate in a panel discussion examining ADAS adoption across different vehicle segments in the Indian market.

THE ADAS SHOW, organized in collaboration with ARAI and marketsandmarkets, brings together automotive manufacturers, tier-1 suppliers, startups, regulators, and technology companies. The event will feature live vehicle demonstrations, leadership presentations, panel discussions, and technology showcases at the ADAS TEST CITY facility.

The testing facility aims to support the validation and demonstration of advanced safety systems under controlled conditions that simulate real-world driving scenarios.