Mahindra & Mahindra has launched a special Batman Edition of its BE6 electric SUV in partnership with Warner Bros. Discovery, marking the world’s first Batman-themed electric vehicle, with India as its debut market.
The BE6, introduced in November 2024, had already earned the informal nickname “Batmobile” from customers, particularly for its black variant. Building on this consumer association, Mahindra formalised a collaboration with Warner Bros. Discovery to create a limited-edition model inspired by the DC superhero.
The Batman Edition has been priced at ₹27.79 lakh (ex-showroom), with bookings opening on 23rd August and deliveries commencing from 20th September. Mahindra will manufacture only 300 units, underlining the edition’s exclusivity.
The project was executed on an accelerated timeline, with discussions initiated about six weeks ago and contracts finalised within two months.
Pratap Bose, Chief Design Officer, Mahindra & Mahindra, said the Batman Edition was designed with subtle yet distinctive detailing that reflects the essence of the character. “Batman is not about being flashy—he is there in the shadows, when you need him. That’s exactly what we’ve tried to bring to this edition,” Bose said.
Design highlights include a custom satin black body colour, subtle Batman decals, 20-inch alloy wheels, and alchemy gold accents on brake calipers and suspension components. The cabin features black-on-black embroidered seats, charcoal leather with gold stitching, and a numbered plaque to emphasise exclusivity. Additional touches such as a Batman logo integrated into the panoramic roof and a themed welcome-light sequence further enhance the edition’s identity.
“This is not about plastering a big Batman logo on the body. It’s about details you discover over time—the kind of authenticity that makes it a true collector’s edition,” Bose added.
Mahindra said the Batman Edition is aimed at strengthening the BE brand’s positioning by linking it with a globally recognised pop culture icon, while delivering a product that balances exclusivity with everyday usability.