Honda Cars India offers Elevate at canteens for defense personnel

The automaker already offers City and Amaze sedans at the canteens.

Autocar Pro News Desk By Autocar Pro News Desk calendar 29 Feb 2024 Views icon1952 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
Honda Cars India offers Elevate at canteens for defense personnel

Honda Cars India Ltd has started offering its mid-size sports utility vehicle Elevate across canteen store departments in the country.

The automaker already offers City and Amaze sedans at the canteens.

Elevate is Honda’s latest model in the Indian market with a 1.5L i-VTEC petrol engine paired with 6-speed MT and 7-speed CVT automatic transmissions. The model was launched in September and achieved a sales milestone of 20,000 units in the first 100 days.

"Extending Honda Elevate availability to our uniformed heroes is a privilege. This initiative reinforces our commitment to supporting those who serve our nation by offering them access to top-quality Honda products," Honda Cars India’s Vice President for Marketing and Sales Kunal Behl said in a press release.

The canteen stores department under the Ministry of Defense provides consumer goods to soldiers, ex-servicemen, and their families at a price cheaper than the prevailing market rates by offering a rebate on the goods and service tax collected on the product. There are around 34 department depots across the country. 

RELATED ARTICLES
New Aston Martin Vantage priced at Rs 3.99 crore

auther Autocar Pro News Desk calendar23 Apr 2024

New Vantage is powered by a 665hp, 4.0-litre V8.

Stellantis India announces price hike for Citroen and Jeep models

auther Autocar Pro News Desk calendar23 Apr 2024

This adjustment will translate to an incremental rise ranging from Rs 4,000 to Rs 17,000 across the respective models.

Govt receives seven bids for PLI scheme on Advanced Chemistry Cell; Reliance, JSW, Amara Raja amongst bidders

auther Autocar Pro News Desk calendar23 Apr 2024

ACME Cleantech Solutions Private Limited, Amara Raja Advanced Cell Technologies Private Limited, Anvi Power Industries P...