Hero MotoCorp Unveils Vida Novus portfolio at EICMA 2025
The company unveiled Vida all-electric four-wheeler concept and Ubex motorcycle with all-terrain capability at EICMA 2025 on November 4 in Milan.
Hero MotoCorp and Vida unveiled the first of the Vida Novus portfolio of future mobility focusing on redefining sustainable, intelligent, and connected mobility.
They comprise the Nex 1 personal EV, the Nex 2 self-balancing electric trike for urban mobility, and the Nex 3 all-weather personal EV that offers the safety and comfort of four wheels for both urban and rural journeys.
Hero MotoCorp also revealed the Vida Ubex concept, which previews the first Vida electric motorcycle. Ubex, short for Urban Explorer, offers multi-terrain capability and is built on a modular platform with advanced smart connectivity. This year’s EICMA is also the platform for the showcasing of Vida Project VxZ, the first product to come out of Hero MotoCorp’s collaboration with Zero Motorcycles of the USA.
Vida sales are on a roll in India. In October 2025, Vida monthly retail sales hit their highest level yet – 15,934 units, up 117% YoY – taking cumulative sales in the January-October period to 86,084 units and ensuring that the company will achieve the 100,000 e-scooter annual sales milestone for the first time since the Vida brand’s launch.
From November 2022 till end-October 2025, Hero Vida has delivered a total of 141,117 Vida e-scooters. The growth accelerators in the past 11 months have been the Vida V2 launched in December 2024 and the Vida VX2 urban scooter introduced in July 2025.
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By Ajit Dalvi
07 Nov 2025
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Ketan Thakkar