Hero MotoCorp inaugurates first premium dealership, Hero Premia, in Calicut

Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, today inaugurated its first premium dealership ‘Hero Premia’ in Calicut, Kerala. 

Hero Premia features modern architecture, appealing design, and engaging new-age digital technologies, and offer Sales, Service and Spare-parts in all processes, the press release noted. 

Hero Premia will display Hero MotoCorp's range of premium products – including the newly launched flagship motorcycle Karizma XMR. It will also display Vida V1 scooters, catering to the growing need for electric mobility solutions. Customers can also experience Hero MotoCorp’s first co-developed motorcycle, Harley-Davidson X440.

Ranjivjit Singh, Chief Business Officer, India Business Unit, Hero MotoCorp said, “As we open doors of our first premium dealership in India, we are not just offering a diversified display of our motorcycles and scooters, we are showcasing the future of mobility which is premium, innovative and sustainable. FY’24 will see our company significantly strengthen its premium retail experience across India."