Toyota Kirloskar Motor’s strong showing continues in June with 18,237 units
Sustained demand for Urban Cruiser Hyryder and Innova Hycross along with ramped-up production at its Bidadi plant sees the company cross 18,000 unit monthly sales for the third time this year.
Toyota Kirloskar Motor (TKM), which is riding a fresh and sustained wave of demand for its cars, SUVs and MPV, has registered domestic market wholesales of 18,237 units in June 2023, an increase of 11% (June 2022: 16,495 units).
Month-on-month, sales are down 4.41% on May 2023’s 19,079 units, which was the company’s best-ever monthly performance, when combined with export sales. TKM’s June numbers are its third-best monthly sales in the year to date after May’s 19,079 units and March 2023’s 18,447 units.
In terms of the quarter-wise performance, Q2 CY2023 (April-June 2023) sales of 51,212 units are up 24% year on year (April-June 2022: 41,423 units), and 10% better than Q1 CY2023 (January-March 2023: 46,604 units).
Commenting on the June sales, Atul Sood, Vice-President of Sales and Strategic Marketing, TKM, said: “Ever since the launch of Urban Cruiser Hyryder and Innova Hycross, we are witnessing continued high acceptance by our customers. These along with a consistent performance by the entire product portfolio – Camry Hybrid, Fortuner, Legender, Vellfire, Glanza and the newly introduced Hilux – are enabling us to sustain the positive performance.”
What has helped TKM cater to growing demand is the company having commenced a third shift at its Bidadi plant in Karnataka from May 2023. This move has helped ramp up production by an estimated 30 percent. Meanwhile, in an effort to expand its customer reach, early June saw the company inaugurate a new dealership – Zote Toyota in Aizawl, Mizoram – which is its 21st customer touchpoint in the North-East region of the country.
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