Lamborghini expands India footprint with new showroom in Delhi
New Delhi, September 23, 2013: Italian super-luxury sportscar maker Automobili Lamborghini today officially unveiled its new dealership in India -- Lamborghini Delhi, located at Mathura Road.
New Delhi, September 23, 2013: Italian super-luxury sportscar maker Automobili Lamborghini today officially unveiled its new dealership in India -- Lamborghini Delhi, located at Mathura Road. The new showroom was inaugurated by Stephan Winkelmann, president and CEO of Automobili Lamborghini SpA.
The state-of-the-art dealership comprises a top-notch showroom, a luxurious customer lounge and highly specialised staff.
Given that North India has a higher density of High Net Worth Individuals (HNIs) than the rest of the country, the region holds the key as the density of luxury sports car sales is highest in this region. Lamborghini Delhi is part of a broader plan to strengthen the brand’s sales network in the National Capital, which is a strategically important market for Lamborghini in India.
Speaking at the inauguration, Stephan Winkelmann said, “Recognising the country’s potential, Lamborghini was the first super-luxury sports car brand to establish itself in India. Today, the audience here for Lamborghini is far wider than just its owners. The brand is recognised and appreciated for its benchmark performance, technology, exceptional design and Italian heritage. India is an important market for us. Hence we are looking at expanding our network and look forward to continuing our success and commitment in India.”
The new dealership will offer the entire range of Lamborghini products. The company currently has two model ranges in India -- the Gallardo line-up (Coupe, Spyder, Superleggera, LP 560 4 and LP 570 4 Edizione Tecnica) and the Aventador line-up (Roadster LP 700 4 and LP700 4).
The Gallardo is currently the carmaker’s most successful model in India. The company has sold as many as 90 Lamborghinis in the country till date, a third of which were sold in the past two years.
Photograph: Stephan Winkelmann, president and CEO of Automobili Lamborghini SpA, along with the Lamborghini Delhi dealer principal Radhe Kapur and Yadur Kapur at the inauguration of Lamborghini Delhi.
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