Mumbai-based electric vehicle start-up Earth Energy EV has making slow strides since it first unveiled its electric two-wheeler offerings early this year. The Covid-19 led pandemic had delayed the company’s plans to start retail operations, but the start-up used the timeframe to focus on not just R&D, localisation but also setting up a distribution network.
Earth Energy EV claims it has achieved 96% localisation in its manufacturing and sourcing and has appointed distributors across 10 Indian states these include – Maharashtra, Gujarat, Karnataka, Kerala, Tamil Nadu, Telangana, Andhra Pradesh, Chhattisgarh, Madhya Pradesh and Orissa, accounting for a total demand of over 37,000 vehicles per annum with a potential to grow exponentially in the next 3-5 years.
The start-up has set-up a 20,000 sqft greenfield manufacturing facility in Maharashtra with an annual capacity of 46,000 units with 2 production lines. Furthermore, the capacity can be expanded with 2 more product lions in the additional 20,000 sqft, as demand grows. The company says its electric vehicles are compliant with all public charging stations being set up by both government and private players.
Rushii Senghani, CEO and founder, Earth Energy said “It is our ambition at Earth Energy EV that we not only manufacture vehicles but also develop the country’s EV manufacturing infrastructure and capabilities. We are focused on providing the commuters with a quality offering that is reliable with little to no downtime with regard to the availability of spares. In this regard, we have achieved 96 percent localisation of all components including powertrain, structural and dynamic components. In the last 6 months, we have worked hard to set up our localised vendors, supply chain and distribution network and will be available across most markets by the middle of 2022.”