January 9, 2013: With 9,375 cars delivered to customers in calendar year 2012, BMW India has maintained its leadership position in the Indian luxury car market for the fourth consecutive year. Arch rival Audi India, which is close on BMW India’s heels, closed 2012 with total sales of 9,003 units.
Commenting on the results Philipp von Sahr, president, BMW Group India (pictured above), said: “The success of BMW India has always been built on long-term thinking and responsible action. BMW has emerged as the strongest and the most coveted brand in the luxury car segment in India with the most desirable product portfolio and an efficient dealer network.”
BMW India has said that it will expand its CKD product range to drive growth in India. In 2013, it will launch the new X1, the new 7-Series and the 1-Series, the last two to be locally produced at BMW Plant Chennai this year.
At present, BMW India has 33 sales outlets in the Indian market across New Delhi, Gurgaon, Faridabad, Chandigarh, Ludhiana, Jaipur, Lucknow, Kanpur, Mumbai, Pune, Goa, Ahmedabad, Surat, Indore, Raipur, Nagpur, Bangalore, Mangalore, Kochi, Calicut, Chennai, Coimbatore, Hyderabad, Kolkata and Bhubaneswar. By end of 2014, BMW India will further expand its dealer network by increasing the number of sales outlets to 50 across major metropolitan centres and emerging markets in India.