Autocar Professional's October 15 issue is out!

It’s mid-October, there’s that slight nip in the air and India’s festive season is all set to open. Autocar Professional’s latest 64-page issue takes a close look at how India Auto Inc is upping its game to get demand back.


From the exciting news pages through to crisp and riveting features and exclusive interviews, along with the top market trends, what you get is reading material that is rather unputdownable.

Staying connected, retail therapy
As cars turn computers on wheels and users demand 24/7 connectivity in what a reflection of their lifestyle, technology suppliers like Tata Elxsi are aggressively stretching the innovation envelope to give OEMs what they want. Along with the latest update on the company, we speak to Nitin Pai, Chief Marketing and Strategy Officer, Tata Elxsi.

Keeping the price-conscious India customer satisfied is quite an achievement and that’s just what Kia Motors India has done in barely 14 months. In an exclusive interview, Manohar Bhat, VP & Head, Sales and Marketing, Kia Motors India reveals the tips and tricks that are keeping the Korean carmaker on top of the popular chart.

Selling vehicles is a skill and keeping a balanced inventory is a black art. Find out how India Auto Inc plans to strike a balance between inventory and demand.

Along with handling inventory, dealers are also having to contend with a new issue: OEMs quitting India. Is it time to introduce strong legislation to protect franchisee owners? Auto dealers certainly think so.

Meanwhile German car major Mercedes-Benz recently unveiled its new global strategy that focuses on revving up both its luxury and e-mobility quotient.

On two wheels only

The two-wheeler industry is leading the revival story in India and is seeing lots of action. On September 30, Honda Motorcycle & Scooter India entered the midsise bike market with its H’ness CB350. Findout why Yadvinder Singh Guleria, director, Sales, Marketing, Aftersales, Logistics, Premium Bikes, Brand and Communication, is so bullish on the bike making a mark.

Meanwhile Triumph Motorcycles India is banking ona new product-driven growth strategy. We speak to Business Head Shoeb Farooq.

Fuel’s paradise
Tanking up on expensive fossil fuel can be a wallet-busting affair and with the petrol-diesel price differential narrowing, the market shift to petrol is apparent. Our data-laden analysis reveals all.

Owners of CNG vehicles are a happy lot as prices have been slashed but the flip side is that CNG producers would be mulling about further investment in this sector.

Making sense of vehicle scrap

Is it coming or not? If yes, when? The much-awaited Vehicle Scrappage Policy is apparently close to being introduced. Can India handle over 22 million end-of-life vehicles by 2025? What should a well-designed scrappage policy contain? Anumita Roy Chowdhury, Executive Director -Research And Advocacy, Centre for Science and Environment, has the answers.

Buzzers in Motown
But that is not all the automotive action in the past fortnight. Here are some more movers and shakers.

• Brembo aims to pivot into a digital-first company offering system solutions.
• MAuto Electric Mobility is betting big on retrofitted electric autos in Tamil Nadu.
• Find out why Faridabad-based e-mobility start-ups Euler Motors and Omega Seiki Mobility are bullish on further demand coming their way.
• What does it take to be a popular mechanic? Bangalore-based ReadyAssist shows how to win friends and influence vehicle users.