Uber luxury automaker Rolls-Royce Motor Cars has opened Europe´s first dedicated Provenance pre-owned showroom in Moscow, offering a collection of previously-owned Rolls-Royce motor cars.

The new premises also accommodates brand new aftersales facilities, including a state-of-the-art workshop zone with five work bays together with a customer lounge.

Provenance is the marque’s official pre-owned certified programme combined with a minimum two-year servicing and warranty cover – which the company deems as a sound investment for the future.

Speaking at the media reception at the new facility, Paul Morris, chief executive of Inchcape Holdings Russia, the parent company of Rolls-Royce Motor Cars Moscow, said, “Since opening the first showroom in Russia in 2004, we remain confident about the ongoing business success of the Rolls-Royce brand in Russia. After our investment into the dealership in St. Petersburg just a couple of years ago, this new facility represents another significant milestone for us, reinforcing our already exceptional levels of customer care."

Tatiana Fitzgerald, managing director of Rolls-Royce Motor Cars Moscow, commented, “It makes us very proud to inaugurate the very first Provenance Pre-Owned showroom in Europe. The growing population of Rolls-Royce motor cars in Russia enables us to enhance our approach with pre-owned vehicles, in addition to our existing showroom at Kutuzovskiy Prospekt,” and added, “Provenance Pre-Owned customers often have a very individual set of purchasing reasons. Our exceptional service ensures that Provenance Pre-Owned cars are no different, and perform as beautifully as the cars coming straight from Goodwood today.”

The dedicated Provenance Pre-Owned showroom, located at 2nd Magistralnaya 18 near the business hub Moscow City, hosts an unparalleled collection of meticulously cared for previously-owned Rolls-Royce motor cars. Customers who purchase a motor car through the new showroom can also add to its individuality and legacy by selecting from a range of Bespoke features, for instance by installing a personalised headrest with individual embroidery.

James Crichton, Regional Director Rolls-Royce Motor Cars, emphasised, “Reliability stays at the forefront of our philosophy: Around three-quarters of all Rolls-Royces ever built are still driven on the road. Provenance Pre-Owned underpins our confidence in the quality of Goodwood manufactured, pre-owned Rolls-Royces – as Sir Henry Royce famously said ‘the quality remains when the price is long forgotten’.” James added, “Provenance Pre-Owned seals the next chapter of the story with peace of mind and allows the journey to continue the Rolls-Royce way.”

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