Rolls-Royce Dawn drives into Japan

UK’s uber luxury carmaker Roll-Royce Motor Cars has announced the start of formal order-taking of the Dawn in Japan.

Japan is expected to be the largest market for the Dawn in the Asia Pacific region, following an overwhelming response at exclusive closed-door customer previews of the car in Tokyo in 2015. The car was unveiled at the 2015 Frankfurt International Motor Show.

“At Rolls-Royce, we pride ourselves as creators of fine motor cars that also serve as social spaces,” commented Rolls-Royce’s design director, Giles Taylor. “The idea of creating a car like Dawn that can be used in comfort by only two adults on a day to day basis is anathema. In creating Dawn we have accepted no compromise to the comfort and luxury of four adults who want to travel together in the pinnacle of style.”

The convertible Wraith operates in just over 20 seconds at a cruising speed of up to 50 kph. The roof top remains one of the largest canopies on a convertible car – second only to that of the Rolls-Royce Phantom Drophead Coupé.

The Dawn, like any Rolls-Royce motor car, runs on the twin-turbo 6.6-litre V12 powertrain paired with an 8-speed, satellite-aided automatic transmission, it also utilises GPS data to aid the driver.

Read more: Rolls-Royce global sales down 7% in 2015