Mitsubishi begins local assembly of Outlander SUV in Malaysia
With the Outlander, which joins the the Triton pickup and ASX compact SUV, Japanese automaker looks to increase sales in ASEAN's fast-growing market for off-road-capable vehicles.
Mitsubishi Motors Malaysia has begun local assembly of the Mitsubishi Outlander SUV at the Tan Chong Motor Assemblies (TCMA) plant in Segambut, Kuala Lumpur.
The introduction of local assembly for the Outlander more than doubles Mitsubishi Motor's production in Malaysia to nearly 6,000 units per year, allowing the company to accelerate the delivery of its 4WD vehicles to Malaysian consumers.
Commenting on the launch, Tomoyuki Shinnishi, CEO of MMM, said: "Today is a very proud day for Mitsubishi in Malaysia, as we get to celebrate our second locally-assembled vehicle here. The locally-assembled ASX has been successful for us, and we hope that the Outlander will be well-received by the market too,"
"The Outlander SUV boasts outstanding safety and space for the family, and the move to locally assemble a new 2.0L variant makes the SUV even more affordable for Malaysians. We assure that there's no difference in quality between locally-assembled and imported units," he added.
With a line-up consisting of the Triton pickup and ASX compact SUV, the addition of the Outlander for local assembly in Malaysia allows Mitsubishi Motors to expand its position in ASEAN's rapidly growing market for off-road-capable vehicles.
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