Hyundai Motor Group showcases its prowess at World Hydrogen Summit 2025

Hyundai Motor Group (the Group) is showcasing its position as a global leader in hydrogen at the World Hydrogen Summit 2025 in Rotterdam, Netherlands, which has been underway from May 20-22. The Group is taking part in both the exhibition and high-level Roundtable to share its latest hydrogen initiatives and drive industry dialogue.

At the Summit’s Korean Pavilion – organized in collaboration with H2KOREA, a key coalition of hydrogen industry stakeholders – the Group is highlighting the global advancement of hydrogen technology. The Pavilion also features contributions from KOTRA and Doosan Fuel Cell. The Group is highlighting its hydrogen value chain business under its dedicated HTWO hydrogen brand, with a focus on port decarbonization that aligns with the Port of Rotterdam’s sustainability goals.

Demonstrating its technological leadership in hydrogen energy, the Group is also presenting its fuel cell technologies used in trucks, buses, forklifts and trams. The exhibit’s centrepiece is a diorama of a hydrogen-powered society, featuring a hydrogen-powered generator and tram, underscoring the transformative potential of hydrogen energy and offering a glimpse into the collaborative ecosystem being built through its dedicated hydrogen brand, HTWO.

“Hyundai Motor Group is committed to its longstanding vision of developing and expanding the hydrogen value chain and driving the transition to a decarbonized future,” said Jaehoon Chang, Vice- chair, Hyundai Motor Group. “Building a hydrogen ecosystem requires strong partnerships between governments and industry. We will work with global partners and harness our full capabilities across the hydrogen value chain to accelerate the adoption of a hydrogen-powered society.”

He also highlighted that, “As the industry reaches a pivotal moment in its transition to a hydrogen society, scaling up the hydrogen value chain is essential. We must drive this expansion through standardization to propel the entire hydrogen sector forward.”

Three strategic joint actions mooted
As Co-Chair of the Hydrogen Council, Jaehoon Chang spoke at the Summit, participating in the Ministerial-CEO Roundtable, which focused on aligning public and private efforts to accelerate the development of a reliable and inclusive global hydrogen industry.

At the Roundtable, ministers and industry leaders built on discussions from a prior closed-door meeting, outlining three strategic joint actions:

- Implementing national financial incentives
- Boosting economic and industrial benefits across regions
- Strengthening global trade partnerships and supply chains through the development of sustainable products and infrastructure to drive global hydrogen demand

The Roundtable was co-hosted by the governments of the Netherlands and Brazil, serving as co-chairs of the International Hydrogen Trade Forum (IHTF), in collaboration with the United Nations Industrial Development Organization (UNIDO) and the Hydrogen Council.