Datsun begins production of On-Do sedan in Russia

Datsun has started manufacture of its all-new On-Do four-door, five-seater sedan at the Togliatti plant in Russia, a partnership between the Renault-Nissan Alliance and Avtovaz. The first car came off the production line yesterday.

The On-Do, which is the result of joint development efforts of an international team of engineers from Russia, Japan and other countries, was styled at the Nissan Design Center in Atsugi, Japan.

The all-new sedan is being produced on one of the most modern lines in the Avtovaz facility. More than 5,000 employees are involved in the production of the On-Do. Supervisors and shop managers have been trained to Alliance Production Way principles. Two dedicated training zones, manned by Nissan Motor specialists, ensure that the line staff uses Datsun assembly standards.

During the start-of-production ceremony, Vincent Cobee, global head of Datsun and member of the Avtovaz board of directors, said: "The Datsun On-Do is a new choice for up-and-coming aspirational customers in Russia looking for new, high-quality, modern cars from a Japanese brand. I am confident that Datsun On-Do will be a success."

The On-Do’s pricing will start at 329,000 Roubles (Rs 7.56 lakh). Pre-order bookings at 25 dedicated Datsun brand dealerships in key regions of Russia begin from the second half of July.