Audi's US customers still want diesel engines
Audi says its American customers still want the firm to sell diesels in the US, despite the ongoing emissions crisis
Audi’s American customers are “demanding” the firm still offers diesel powertrains, despite the fallout from the recent dieselgate emissions crisis, according to the firm’s member of the board in charge of technical development, Stefan Knirsch.
Speaking after it was announced that Audi had sold more than 200,000 cars in the US for the first time in 2015, a doubling of sales since 2011, Knirsch said: “In particular, customers of our Q models are saying ‘give us diesel engines’.
“The message we have received is that some of them love our diesel engines. Clearly they want them to comply with regulations, but that issue is set aside now. The fact is they love 900-1000km (610 miles) of driving range on the US cycle.”
Knirsch added that as a consequence of the customer feedback, theAudi SQ7, revealed last week, will be sold in the US.
Knirsch’s comments also come in the wake of a collapse in diesel sales in the US at the start of 2016. In January 2016, just 225 diesel cars were registered in the US, in comparison with 4448 in the same month of 2015. At the peak of diesel sales in the US - when 9500 cars were sold in a month - they accounted for 3% of all sales.
RELATED ARTICLES
Autoliv Plans JV for Advanced Safety Electronics With China’s HSAE
The new joint venture, which is to be located strategically near Shanghai and close to several existing Autoliv sites in...
JLR to Restart Production Over a Month After September Hacking
Manufacturing operations at the Tata Group-owned British luxury car and SUV manufacturer were shut down following a cybe...
BYD UK Sales Jump 880% in September to 11,271 units
Sales record sets the UK apart as the largest international market for BYD outside of China for the first time. The Seal...




07 Mar 2016
2564 Views
Ajit Dalvi
