Arnab Banerjee

Arnab Banerjee, VP – sales and marketing, Ceat Ltd

Autocar Pro News DeskBy Autocar Pro News Desk calendar 01 Jul 2009 Views icon2633 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
Arnab Banerjee

Why you chose Sankagiri (Namakkal) for the concept shop? What is the potential for tyres in this area?
Sankagiri has a potential for 7,000 new tyres every month, of which 30 percent accounts for radial tyres. Its close proximity to truck hub towns like Namakkal and Salem makes it centrally located in order to service the huge number of customers from these towns who ply on the national highway.

What is the investment in this WMC?
The total centre has Rs 30-40 lakh worth of investment in machinery and land.

What is the growth potential for radial tyres in Tamil Nadu?
The growth of radial tyres in Tamil Nadu has been the fastest and with more companies entering this field, it is ready to increase further.

You are also setting up a training centre for educating customers on new developments in trucking and wheel management.
A training centre has also been established in the wheel management centre to educate customers on the new developments that are taking place around the world in respect of maintenance of trucks and tyres. It shall also ensure that the benefits which can be derived from the WMC are communicated to the truckers. It will also train customers on different services like alignment and tyre repair.

What are the services provided at the WMC?
The WMC has a complete servicing and showroom area of 5,000 square feet and will cater to the service needs of locals as well as truckers driving through Sankagiri.The WMC will provide services like wheel alignment, radial tyre repair, nitrogen inflation, wheel greasing and retreading. The WMC will also sell new Ceat tyres, both radial and bias.

‘Hatchbacks are here to stay; no guarantee that SUVs will remain popular in the future’: RC Bhargava

auther Autocar Pro News Desk calendar18 May 2024

The mobility needs of the whole country cannot be left out to more expensive SUVs. A range of potential car users who us...

‘We intend to grow at 25-27% and double our India business’

auther Autocar Pro News Desk calendar12 May 2024

Swedish multinational Hexagon is looking to double its Manufacturing Intelligence business in India every three years, w...

‘Many global legacy OEMs are moving into new technologies’

auther Autocar Pro News Desk calendar12 May 2024

Guruprasad Mudlapur, President of Bosch Group in India, shares with Autocar Professional, the changes in India’s automot...