In an industry-first initiative, Chevrolet partners Amazon.in for booking experiential drives online.
Chevrolet India has announced its year-end retail campaign offering special discounts across its product line. The offer is available on Chevrolet bestsellers –the Beat, Enjoy, Cruze and Trailblazer.
As part of this campaign, Chevrolet is encouraging customers to book an experiential drive online on Amazon India, with whom it has partnered for this industry-first initiative, as per the customer’s preferred date, time and location.
Chevrolet is the first automobile company to partner with an e-commerce platform to reach out to a larger customer base and create a stronger presence in India.
The experiential drive bookings have gone live from November 16, 2016, on the Amazon India website and app. This service will, initially, be offered in Chennai, Bangalore followed by Mumbai and Delhi – and will be followed by other cities,on the basis of customer feedback.
The 45-dayyear-end retail campaign enables customers to avail of exciting deals on the entire product portfolio. By bringing the year-end offers in the month of November instead of December, Chevrolet has reiterated its commitment to respond to the changing trends and customer demand in India. To reach out to more customers, a multi-media campaign led by mobile and digital media has been rolled out. Print and OOH will also remain an integral part of the campaign.
Chevrolet continues to engage with new customers who value relationships for life and an enhanced experience at every step. Chevrolet’s portfolio in India includes the Beat, Cruze, Enjoy, Sail, Sail Hatchback, Trailblazer and Tavera. Chevrolet has a strong plan to launch at least five new models within the span of 24 months.
Rejoice this November with the exciting offers on Chevrolet cars and find new roads!
Head to the nearest Chevrolet showroom to avail of special discount schemes and offers. To experience the first-of-its-kind online experiential drive booking, log on to the Amazon app and book an experiential drive today
Head to the nearest Chevrolet showroom to avail of special discount schemes and offers. To experience the first-of-its-kind online experiential drive booking, log on to the Amazon app and book an experiential drive today!
For more details on the schemes and offers, contact: 1800-3000-8080 or log on to http://www.chevrolet.co.in/
Touchscreens reduce complexity, but could be integrated with head-up displays to keep eyes on the road.