Toyota's hybrid strategy, backed by a strong SUV lineup and a partnership with Suzuki, is set to drive over 3 lakh annual sales in FY25, reshaping India's automotive landscape.
24 Jan 2025 | 6689 Views | By Prerna Lidhoo
The automotive industry is no stranger to challenges, but Toyota Kirloskar Motor (TKM) has managed to turn adversity into opportunity. Amid sluggish demand and evolving consumer preferences, the Japanese automaker has carved a unique path under Vikram Gulati, Country Head of TKM. His deep understanding of the market has helped ...
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For the one OEM built around EVs, the competitive equation changed without its own pricing moving by a rupee.
Five million passenger vehicles were never a supply problem. One rate reform proved it was always about price.
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