Ford jumps into the small car race

“Our new model will be a worthy competitor to other cars in the segment and we will begin production with at least 90 percent local content to ensure that it is priced competitively,” said Arvind Mathew, president and managing director of Ford India.

18 Feb 2008 | 2697 Views | By Autocar Pro News Desk

Details of the car are not known but according to industry sources, Ford’s new small car (code: B256) will be based on the Mazda B2 which has spawned cars like the Demio. Currently, a heavily disguised Fiesta is undergoing trials in India but we suspect that the Fiesta is essentially ...

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Ford jumps into the small car race

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