Suzuki Motorcycle India Reports Strong September Sales Amid Festive Season
SMIPL posted 25% YoY sales growth in September 2025, driven by festive demand and GST cuts, with domestic sales surging 37% despite a dip in exports.
Suzuki Motorcycle India Private Limited (SMIPL) recorded total sales of 1,23,550 units in September 2025, representing a 25% year-over-year increase compared to 99,185 units sold in September 2024.
The two-wheeler manufacturer, a subsidiary of Japan's Suzuki Motor Corporation, attributed the growth to festive season demand and recent GST 2.0 reforms. The company's domestic market performance was particularly strong, with sales reaching 1,05,886 units – a 37% increase from 77,263 units in the same period last year.
However, export figures declined, with the company shipping 17,664 units in September 2025 compared to 21,922 units in September 2024.
Deepak Mutreja, Vice President of Sales and Marketing at SMIPL, noted that the GST reduction had improved affordability for customers. The company expects the positive sales trend to continue through the festive season.
SMIPL also reported record spare parts sales of INR 881 million for September, marking the third consecutive month of record performance in this segment. This represented a 17% year-over-year growth.
During September, the company expanded its product offerings by introducing four new color options with updated graphics for the Suzuki V-STROM SX. The manufacturer also launched its first V-Strom customer expedition to the Himalayas and announced a collaboration between the Suzuki Avenis and the Naruto franchise.
Additionally, SMIPL partnered with Jana Small Finance Bank to broaden retail financing options for two-wheeler purchases across India.
SMIPL operates from its manufacturing facility in Kherki Daula, Gurugram, Haryana, which has an annual production capacity of 1.3 million units. The company produces scooters (125cc) and premium motorcycles (150cc and above) for the Indian market.
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By Shristi Ohri
03 Oct 2025
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Autocar Professional Bureau