Apollo Tyres sets up first Apollo Zone outlet in Sri Lanka
October 15, 2013: Apollo Tyres has opened its first branded retail outlet, an Apollo Zone, in Sri Lanka.
October 15, 2013: Apollo Tyres has opened its first branded retail outlet, an Apollo Zone, in Sri Lanka. The outlet is designed to provide customers with an enhanced retail experience and a better feel for the brand and products like its passenger and commercial vehicle tyres. The Apollo Zone is located in the upmarket area of Galle Road in Colombo, and is operated by Apollo’s Business Partners, Ideal Wheels & Tyres.
The tyremaker says Sri Lanka has become one of its fast- growing export markets, with sales increasing by more than 50 percent year-on-year.
According to Satish Sharma, chief, India Operations, Apollo Tyres, said, “Sri Lanka is at the cusp of growth, especially the regions which were most affected by war. Also, there is enough movement of commercial vehicles due to the rapid infrastructure development across the country; this in turn leads to increased demand for tyres. Branded retail outlets, such as the one which we have opened today in Colombo, will result in an higher visibility for the Apollo brand.”
![]() |
Nalin Welgama, chairman, Ideal Wheels & Tyres, said “we are very much excited to have partnered Apollo Tyres. We are proud to announce that we have been able to capture a lion share of the truck-bus bias tyre market in our territory within a short span of time. With the opening of the ultramodern Apollo Zone and island-wide distributor network, will enable us to consolidate our market share further.”
Photograph (L-R): Satish Sharma, chief, India Operations, Apollo Tyres, Nalin Welgama, chairman, Ideal Wheels & Tyres and Aravinda De Silva, deputy chairman, Ideal Wheels & Tyres.
RELATED ARTICLES
VinFast’s second plant in Vietnam goes on stream ahead of India factory
Vietnamese EV maker’s second plant in its home market, which has a 200,000 EVs-per-annum capacity, will focus on produci...
Continental exits TBR market in India, shifts focus to car and SUV radials
German tyre manufacturer aims to tap the double-digit market growth opportunity for big SUV and luxury car tyres which w...
New ZF SELECT e-drive platform gives EV makers a choice in 100 to 300 kW range
Modular e-drive platform optimally matches 800-volt overall system and components such as the electric motor and power e...