In Conversation with Toyota Kirloskar Motor's Sabari Manohar

The company VP, VP, Sales & Service (used car business) shares the new Taisor's strong emphasis on style, performance and features.

13 Apr 2024 | 7384 Views | By Hormazd Sorabjee

Toyota Kirloskar Motor introduced the Toyota Taisor to the Indian market, marking its entry into the compact SUV segment with a starting price of Rs 7.73 lakh for the 1.2-litre petrol variant, going up to Rs 9.52. Derived from the Maruti Suzuki Fronx, the Taisor shares its engine options with its counterpart.

Sabari Manohar, VP, Sales & Service (used car business), Toyota Kirloskar Motor, at the sidelines of the Taisor launch, tells Hormazd Sorabjee, Editor, Autocar India, about the distinctive features of the Toyota Urban Cruiser Taisor. With a strong emphasis on style, performance, and aftersales experience, the Taisor aims to carve out a niche for itself within the competitive compact SUV segment.

Moreover, the company anticipates a reduction in waiting periods for its hybrid models, thereby enhancing accessibility and satisfaction for discerning Indian consumers.

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