In Conversation with Toyota Kirloskar Motor's Sabari Manohar
The company VP, VP, Sales & Service (used car business) shares the new Taisor's strong emphasis on style, performance and features.
Toyota Kirloskar Motor introduced the Toyota Taisor to the Indian market, marking its entry into the compact SUV segment with a starting price of Rs 7.73 lakh for the 1.2-litre petrol variant, going up to Rs 9.52. Derived from the Maruti Suzuki Fronx, the Taisor shares its engine options with its counterpart.
Sabari Manohar, VP, Sales & Service (used car business), Toyota Kirloskar Motor, at the sidelines of the Taisor launch, tells Hormazd Sorabjee, Editor, Autocar India, about the distinctive features of the Toyota Urban Cruiser Taisor. With a strong emphasis on style, performance, and aftersales experience, the Taisor aims to carve out a niche for itself within the competitive compact SUV segment.
Moreover, the company anticipates a reduction in waiting periods for its hybrid models, thereby enhancing accessibility and satisfaction for discerning Indian consumers.
RELATED ARTICLES
Chinese Car Brands Move Into India's Premium and Luxury Segments
Regulatory restrictions on Chinese investment are pushing brands like BYD and JSW-Chery to enter India through high-end ...
Video: ZF Group Plans to Scale Its India Business by 3X
India is emerging as a key growth engine for ZF as the company broadens its role from a component supplier to a mobility...
Video: Jim Aota on Yamaha's Premium Strategy in India, Taking On Royal Enfield
Jim Aota on Yamaha’s premium-segment focus, competing against Royal Enfield, navigating E20 hurdles for higher-displacem...


13 Apr 2024
Autocar Professional Bureau

Prerna Lidhoo