CNH India aims to double its market share in tractors by 2030
The company’s approach will focus on four key pillars - expanding the domestic market, boosting exports, using design capabilities, and leveraging the local supply chain.
11 Feb 2025
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As the tractor industry prepares for the TREM Stage 5 norms, CNH India, the parent company of New Holland and CASE India announced the production of new engines at its Greater Noida facility.
This plant will produce TREM V-compliant 2.8L engines for tractors and construction equipment, with an annual capacity of 20,000 engines. In an exclusive interview with Autocar Professional, Narinder Mittal, President and Managing Director of CNH India, shared insights into this development and discussed the growth trajectory of India's tractor industry.
Looking to expand its business, CNH aims to double its market share in tractors by 2030. Mittal emphasised that the company’s strategy includes strengthening New Holland’s brand presence, expanding its network, and building a comprehensive product lineup to increase market share.
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