The Auto Industry – Market 2020 and Beyond
Selling passenger cars is not easy in a market like India. But there are industry professionals who have keenly studied and learnt the pulse of the Indian car buyer.
An exciting debate on ‘The Auto Industry and Market 2020 and Beyond’ on the marketing perspective was held in New Delhi recently. Representing the Indian automobile industry were R S Kalsi, executive director, marketing and sales, Maruti Suzuki India; Rakesh Srivastava, senior vice-president (Sales and Marketing), Hyundai Motor India; N Raja, director and senior vice-president (Sales & Marketing), Toyota Kirloskar Motor; and Jnaneshwar Sen, senior vice-president and marketing, Honda Cars India. The panel discussion was moderated by Hormazd Sorabjee, editor, Autocar India.
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